The Key to Creating an Effective Digital Ad

Ads are not all created equal. Your instinct may dictate that the loudest ad with the most text will get the most attention, but that’s not always the case. In fact, trying to pack too much information into an ad … Continue reading

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We’ve Re-launched Our Facebook Page!

Metroland Digital has re-launched our Facebook page, featuring news, articles, advice, and tips on the latest ways to advertise your business. Our team will do all the digging to find effective new marketing strategies and technology advancements, allowing you to … Continue reading

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Print and Digital Advertising Working Together in Harmony

There are endless opinions on the benefits and pitfalls of both traditional print advertising and the latest digital modes of advertising. Instead of pitting one against the other, it is important to focus on how print and online advertising methods … Continue reading

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Potential Customers Crave Your Custom Content

When it comes to attracting customers, it’s all about making a personal connection. At the same time, consumers want content that informs them and interests them. Custom content is not like a traditional ad that only explains why someone should … Continue reading

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The Content Revolution

Every minute, 639,800 GB of global IP data is transferred across the internet. Even further, 30 hours of video are uploaded, 3000 photos are uploaded, 277,000 Facebook logins take place, and more than two million Google search queries are made. … Continue reading

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Online couponing continues to grow in popularity

Coupon sites are growing in popularity all over Canada, with a spike of 79 per cent since last year. In terms of online browsing, consumers are visiting these coupon sites frequently to check out the latest deal. As a business … Continue reading

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Get your ads seen by a growing online readership

It’s no secret that many people are clicking online for their news these days, rather than picking up a printed newspaper. Also, many people that have traditionally read print are also finding timely information online. In fact, surveys show that … Continue reading

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Where Should You Communicate Your Business’ Message?

If 70 per cent of consumers prefer to gain information via articles, then that means there is another group of consumers who prefer the visuals of traditional advertising. Print and digital advertising should be thought of as a partnership. Combining … Continue reading

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How to Gain Customers via Simple Communication

As a seasoned business owner, in the past you may have purchased a print ad or two as a way to get noticed amongst the competition. Customers would see your advertisement, make a decision at face value about your company, … Continue reading

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Tips to Make Your Website More Visually Appealing

Balance – Making sure that your website looks symmetrical allows the design to be easier to navigate through and will appear more user-friendly.Finding balance between the images and text on the homepage of your website is crucial to make the … Continue reading

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